Dominate the market with plug-and-play access to New England's top-tier VIPS, celebrities, athletes, artists, brand ambassadors, and influential thrillseekers all chasing their next edge-of-your-seat experience.

 

VIP Customer Acquisition

• Access on Big Night’s First Party Data
• Access Big Night’s 225K+ VIP Members
• Celebrity Appearances + Popups
• Athlete & Artist Popups
• 24/7 Dining Concierge for Members
• 24/7 Nightlife Concierge for Members
• Premiere Access to Tickets + VIP Tables

Community Building

• 250+ Brand Ambassadors (21+)
• Hand-to-Hand Social Engagement
• Digital Social Engagement & Activations
• Community-Activated Brand Popups

Fanatics Sportsbook
Card Shows, Hobby Expos
& Viewing Parties

• Causeway Card Show
• Fenway Card Show
• CardVault Card Show @ Gillette Stadium
• Capital Card Show @ Nationals Park
• Hobby East Card Show and Expo
• NFL, NBA, MLB, NHL, UFC Viewing Parties
• Hobby-Wide Live Activations

Fanatics Sportsbook
Live Music Events
& Nightlife Takeovers

• 1600 Live Music Events Per Year
• Potential Naming Rights
• Big Night Live Powered by Fanatics
• Full-Venue Brand Wrap and LED Content
• LED Marquee @ TD Garden Entrance
• Full Venue Wifi Gated by Fanatics
• 21 Award-Winning Properties
• 3.3 Million Customers Served Per Year

Fanatics Sportsbook
Artist Green Room
Experiences

• Full Takeover of All Artist Green Rooms
• Full Brand Wrap, Kiosks, QR Placement
• HDTV Content in Every Room
• Private Artist Wifi Gated by Fanatics
• Exclusive Artist Offers and Incentives

Fanatics Sportsbook
Studios @ TD Garden

• Podcast Studio @ TD Garden (view)
• Athlete and Celebrity Interviews
• Pre/Post Game and Concert Content
• Fanatics Sportsbook Collectible Gallery

Other Activations

• Fanatics Sportsbook Legends Wall
• CardVault Fenway Partnership
• CardVault Patriot Place Partnership
• CardVault Boston Partnership
• And much more

Big Night By the Numbers

Reference Images